Panasonic partnered with Miltton to develop a long-term concept that elevates the HZ Flagship heat pump in the premium segment – with a special focus on the Nordic market, this concept is designed to adapt across local markets while maintaining a strong, unified brand presence across Europe.

At the heart of the campaign is a simple idea rooted in Panasonic’s group-wide slogan, “Live Your Best.” For HZ Flagship, this comes to life through its own promise: “Take Control.”

With updated Nanoe™ X air purification, energy efficiency, and full remote access, HZ Flagship offers comfort on your terms – wherever you are.